Sales and Marketing Representative

Nairobi, Nairobi

Posted 23 days ago

Company:: WELINK INTERNATIONAL SUPPLY CHAIN
Company Description:: Shipping and import are key operations in a logistics company, involving the transportation, handling, and delivery of goods across international and domestic markets. Shipping refers to the movement of cargo via sea, air, or land, ensuring timely and cost-effective delivery. Import involves the process of bringing goods into a country, including customs clearance, documentation, and regulatory compliance. A logistics company streamlines these processes by managing freight forwarding, warehousing, and distribution, ensuring efficient supply chain operations.
Contract Type:: Full Time
Experience Required:: 3 to 4 years
Education Level:: Bachelor's Degree
Number of vacancies:: 10

Job Description

A Sales and Marketing Representative at Welink International Supply Chain plays a vital role in driving business growth by promoting logistics, import, and export solutions. This position focuses on client acquisition, sales growth, and brand visibility in the supply chain industry.

Key Responsibilities:
1️⃣ Sales Functions
- Lead Generation & Client Acquisition – Identify and approach businesses needing freight forwarding, customs clearance, warehousing, and distribution services.
- Customer Relationship Management – Maintain strong relationships with clients, ensuring repeat business and customer satisfaction.
- Contract Negotiation & Closing Deals – Secure service agreements for international shipping, air freight, sea freight, and inland transportation.
- Providing Tailored Logistics Solutions – Understand client needs and offer customized logistics and supply chain solutions.
- Sales Performance Reporting – Track and analyze sales performance to meet and exceed revenue targets.

2️⃣ Marketing Functions
- Market Research & Trend Analysis – Study the latest industry trends, trade regulations, and competitors to refine sales strategies.
- Brand Awareness & Promotion – Increase Welink’s visibility through digital marketing, trade fairs, and networking.
- Advertising & Online Campaigns – Develop promotional content, manage social media, and execute targeted campaigns to attract potential clients.
- Pricing & Service Positioning – Help develop competitive pricing strategies for import/export and logistics solutions.
- Customer Feedback & Service Enhancement – Collect insights to improve the quality of logistics services and optimize customer experience.

Desired Skills & Qualifications:
✔ Strong understanding of logistics, import/export, and supply chain management.
✔ Proven sales and negotiation skills in the logistics industry.
✔ Excellent communication and relationship-building abilities.
✔ Ability to develop and execute effective marketing strategies.