Marketing Intelligence & Client Engagement Specialist

Build and manage a comprehensive client database from multiple sources: social
media, digital platforms, print directories, professional associations, and conference
lists
• Design and manage digital campaigns across social media, email, and other
platforms that clearly communicates the value of our training to C-suite and HR
professionals and improves client registration in upcoming training programs
• Track and report marketing campaign performance including lead conversions, and
client engagement using data analytics and marketing dashboard to guide
improvements and continuously refine tactics to increase visibility and enrollment
• Support training registration efforts by aligning messaging, timing, and follow-up
strategy across all sales channels