Networking & marketing

- Job Description: Networking and Marketing Officer

Job Title: Networking and Marketing Officer

Job Purpose:

To build and maintain strategic relationships with partners, clients, and stakeholders while promoting the organization's brand, products, or services through effective marketing and outreach efforts.

Key Duties and Responsibilities:

Networking Roles:

1. Identify and build relationships with key stakeholders, partners, and potential clients.

2. Attend events, conferences, and forums to represent the organization.

3. Develop and maintain a database of contacts and partners.

4. Act as a liaison between the organization and external collaborators.

5. Facilitate partnerships, collaborations, and business opportunities.

Marketing Roles:

1. Plan and implement marketing campaigns (online and offline).

2. Conduct market research to identify trends, competitors, and customer needs.

3. Create content for marketing materials, including brochures, social media, and websites.

4. Promote the organization through media, advertising, and public relations.

5. Monitor and evaluate the effectiveness of marketing strategies.

Required Skills and Competencies:

Excellent communication and interpersonal skills

Strong public relations and presentation abilities

Digital marketing and social media skills

Ability to develop and execute marketing strategies

Strong organizational and networking skills

Basic graphic design and content creation knowledge is a plus

Qualifications:

Diploma or Degree in Marketing, Public Relations, Communication, Business Administration, or related field

Experience in marketing, networking, or client relations is an added advantage

Work Environment:

Office-based with regular field visits

Frequent travel to meetings, events, or exhibitions