SACCO Marketing & Business Development Assistant
Nairobi, Nairobi
Posted more than 30 days ago
- Company:
- Impaakt value logic
- Company Description:
- YAKESHO SACCO was established to promote the welfare of members by enabling them to mobilize savings and facilitate lending so that they can improve their economic and social status. The SACCO has since opened the common bond and has membership from other organizations international and local non-governmental organizations) and individual contributors. It has also diversified its products and services to members.
- Contract Type:
- Full Time
- Experience Required:
- 1 year
- Education Level:
- Certificate
- Gender:
- Any
- Number of vacancies:
- 1
Job Description
Job Purpose:
To drive the marketing and business development Strategies of the Society.
Reporting to: The CEO
Roles and Responsibilities
• Responsible for member recruitment, marketing the SACCO products and mobilize savings.
• Prepare, monitor and implement Marketing Budget and plan.
• Prepare and submit timely annual work plan to the CEO.
• Design and implement direct marketing campaigns according to marketing strategy.
• Conduct market research and intelligence for the SACCO, analyse results and present timely written reports where workable recommendations are made to CEO and leadership.
• Develops targeted marketing strategies as per customer segments and needs.
• Develop marketing communication materials and archive for new/old member recruitment and Sacco products marketing.
• Identify and implement targeted marketing activities that will lead to new members’ recruitment and increased SACCO product uptake.
• Develops annual education programs for the Sacco in liaison with education committee and the CEO.
• Tracking /monitoring new and existing members accounts to avoid being dormant.
• Timely production and submission of monthly reports on SACCO’s marketing activities.
• Represent the SACCO competently and adequately in his/her capacity
• Ensure valuable and engaging content for the society website and newsletter.
• Review and analyse the performance of various marketing campaigns, gain insight and assess against set goals.
• Perform such other lawful duties as may be assigned from time.
Qualifications & Experience
Appointment to the position will be made from persons who:
• Experience in Marketing, business administration, Economics, Business Management, or a related field;
• Has 3 years of working experience in a marketing and business development role within Sacco or financial sector.
• A diploma in marketing will be an added advantage.
Attributes/Skills
• Up to date with the latest trends and best practices in the co-operative sectors.
• Market intelligence and public relations skills.
• Update with latest online/digital marketing trends and measurements.
• Excellent conflict resolution and interpersonal skills and ability to build lasting relationships with clients.
• Exceptional organization skills and a strong work ethic.
• Ability to manage complex projects and multi-task.
• Ability to flourish with minimal supervision, be proactive and handle uncertainty.
• Good understanding of the internal policies, systems and procedures of a SACCO.
• Positive attitude and emotional intelligence required for the job.
• Highly confident.
• Negotiation skiils
• Communication skills
• Computer literacy skills with Demonstrated experience in Microsoft Office, spreadsheet and PowerPoint applications.