Assistant Social Media Manager

Purpose of the Role
As an Assistant Social Media Manager, you will support the development and execution of the company’s social media strategy to drive brand visibility, engagement, and lead generation. Working closely with the CEO and creative teams, your role will focus on implementation, planning, and day-to-day management of content across platforms—including supporting the Sydia Rents Instagram account, story planning and posting, and thumbnail creation.
This role requires strong organizational skills and a proactive mindset to help maintain structure, follow through on tasks, and support the creative process within a fast-paced and dynamic startup environment.
Key Responsibilities
1. Content Support & Creation
Assist in creating and scheduling engaging content across Instagram, YouTube, TikTok, LinkedIn, Facebook, and the Website.
Create branded thumbnail covers and highlight covers for Instagram to maintain visual consistency.
Support basic story planning and coordinate timely posting of stories and reels.
Repurpose and refresh past content based on performance insights.
2. Community Engagement
Monitor and respond to DMs and comments in a timely and professional manner (ideally within 1–2 hours during work hours).
Keep the Sydia Rents IG account active and engaging, with light oversight during the onboarding phase.
3. Task & Project Coordination
Maintain a running list of pending marketing tasks and follow-ups to ensure consistency and completion.
Help track action items from meetings and ensure deadlines are met.
Coordinate with external creatives and the internal sales/marketing team for content approvals.
4. Lead Management Support
Support documentation of social media leads into the CRM system (Zoho).
Help ensure warm leads are flagged and shared with the sales team for follow-up.
5. Reporting & Analytics
Provide weekly updates on engagement and campaign performance.
Support the creation of monthly reports using available data and insights.
6. Trend Monitoring
Stay informed on social media best practices and trends relevant to real estate and digital marketing.
Suggest ideas for content and engagement based on insights or industry shifts.

Who We’re Looking For
Someone highly organized with the ability to manage details, track tasks, and bring structure to a creative team.
Self-starter who is proactive, takes initiative, and enjoys learning.
Familiarity with Instagram and TikTok best practices.
Basic graphic design skills (e.g. Canva or similar tools).
Bonus: Understanding of Nairobi’s real estate space or digital marketing for lifestyle brands.

What We Offer
Airtime reimbursement.
Basic salary commensurate with experience.
Commission based on targets.
Flexible and dynamic working environment.

Reports to: CEO
If this sounds like you, please submit your application via this Link by August 5th. Reach out to us here in case of any questions.
Applications are on a rolling basis.
Disclaimer: We do not charge candidates any application fee.